Though they tied the knot just last September, Carmit Levin and Jacob Seidenberg Korn playfully bickered recently about the details of how they had created their new product — ketchup infused with green chile from Hatch — as if they were a seasoned couple. Asked what triggered the idea to combine green chile and ketchup, the couple agreed on one memory from three years ago this August: Green chile tumbling in a roaster in the Whole Foods Market parking lot near their first apartment in Santa Fe. |
Seidenberg Korn has never liked peppers much. “I can’t stand jalapeños,” he said. Yet the two said they quickly became hooked on those green chiles from Hatch.
“We could smell it all day long,” Levin said.
Read the rest of the article here, featuring our very own Cheryl Sommer:
“We could smell it all day long,” Levin said.
Read the rest of the article here, featuring our very own Cheryl Sommer: